With the rapid development of LED lighting market, commercial lighting, home lighting and outdoor high-power lighting have always been the focus of attention because of their huge volume. As a large market except architectural lighting, the consumer portable lighting market, especially the LED flashlight Market, was ignored by major industry giants at the beginning, and the competition was not as fierce as bulb lamps and fluorescent lamps.
According to the research data of the LED Industry Research Institute of senior engineering (Glii), although the output value of China's LED packaging industry reached 13.72 billion yuan in the first quarter of this year, with a year-on-year increase of 23.2%, the increase in volume and the decrease in price are still the main style of the whole LED packaging industry, and the prices of some products decreased by more than 30% year-on-year or even higher.
With the sharp decline of product prices, more and more packaging enterprises begin to pay attention to the LED flashlight Market with great potential.
Therefore, while maintaining the main products, many packaging enterprises work in some segments with objective prices and rich profits, such as LED flashlight light source in the mobile portable lighting market. As a leading domestic white light packaging enterprise, Hongli optoelectronics will not miss this opportunity.
In fact, the technical threshold of LED flashlight is not high, and many enterprises can intervene in this industry.
When the reporter visited and investigated, it was found that almost all major lighting stores and hardware stores in Shenzhen were occupied by small brands such as "jiuliang" and "Yage". Although some large brands produced flashlights, they did not occupy the mainstream. And on major e-commerce platforms, LED flashlights that sell well are not big brands.
Nevertheless, Nie Sheng, the person in charge of after-sales technical service of Shenzhen Shenhuo Photoelectric Equipment Co., Ltd., believes that "simple lighting can be done by everyone, but it is not easy to make some breakthroughs in optical design if we want to do it well." Shenhuo photoelectric is a professional manufacturer of LED flashlight, especially in strong light LED flashlight with its own brand "supfire".
Unfortunately, because some core technologies are monopolized by international giants, many domestic packaging enterprises can only use other packaging processes, but the effect has been unsatisfactory. Accordingly, there are few domestic packaging light source enterprises to develop light sources specifically for the characteristics of LED flashlights.
The reporter searched for some flashlights with high sales ranking on various e-commerce platforms. Most of them claimed to use the lamp beads of Cree in the United States, and there were also some inferior Shanzhai products.
It can be said that the key to making a good LED flashlight is the focusing and irradiation distance. "In particular, some strong light flashlights have high requirements for LED light sources." Nie Sheng stressed.
It is understood that the LED strong light flashlight is mainly composed of lamp cap part, cylinder body part, tail cover part, circuit and battery part. Among them, the lamp cap is generally composed of head cover, transparent parts, lamp cup, lamp cap and light source. It is a key part of LED strong light flashlight.
"Because the light source of LED flashlight adopts high-power lamp beads, it has high requirements for heat dissipation in a closed environment.
If the heat dissipation is not solved properly, serious light attenuation will occur. " Said Chen Fengchang, sales engineer of Shenzhen Laiwei optoelectronics Co., Ltd. Levi is a professional lighting product R & D and production enterprise. In order to avoid product quality problems, most of the company's flashlight beads are purchased from Taiwan or the United States.
It is worth noting that most of the current market is dominated by aluminum substrates, and "it is really difficult to solve the heat dissipation problem by using general aluminum substrates, but there are also problems such as uneven illumination, obvious light spot and so on."
The company found that ceramic packaging has been applied and promoted in some subdivided fields because of its good insulation and stability.
On this basis, Hongli optoelectronics has made some upgrading and improvement, and developed a new light source c3535-gq with high concentration, which is specially used for LED strong light flashlight.
Wu Qian said, "the C3 535 produced by us has high power rate and high efficiency, and 1W and 3W are universal. It has passed the lm-80 test."
Although ceramic packaging is a good choice, some people in the industry pointed out that due to the complex production process, the industry has not formed a certain scale, and the price of ceramic packaging is relatively expensive at present.
To be sure, no matter what kind of light source is used, the huge market demand of LED flashlight in the future can not be ignored.
According to relevant statistics, the penetration rate of LED light sources in China's portable mobile lighting products in 2013 was about 65%.
The overall output value is only US $2.776 billion, which will be US $3 billion in 2014, of which led flashlight accounts for less than one third.
In fact, LED flashlight has been widely favored by outdoor sports lovers because of its service life of up to 50000 hours and no need to worry about lamp bead damage.
The reporter found from the market survey that the price of LED flashlight is concentrated between 40 and 200 yuan due to different quality. The price of an LED flashlight with large sales volume on Taobao is 55 ~ 75 yuan, and the monthly sales volume has reached more than 30000.
This is a good opportunity for Shenhuo optoelectronics, which focuses on outdoor lighting products. "Because most of them go through e-commerce channels, and the sales cost is relatively low, we can sell 100000 LED flashlights a month, with annual sales of more than 100 million." Nie Sheng told reporters that at present, the company's production capacity is at full capacity and is planning to expand production capacity.
According to the prediction of industry experts, in the next few years, China's LED strong light flashlight market will usher in the peak of development, and the market demand is expected to exceed 100 billion, with a market share of more than 30%.
It can be predicted that after Hongli optoelectronics, more and more LED manufacturers will join the competition in this blue ocean. For more industry information, please refer to the flashlight industry market research and analysis report.
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